Gmail Incorporates More Stringent Phishing Protections (But There’s a Downside)

September 8, 2023

Since 2019, Google has had a feature built into their Chrome browser called Enhanced Safe Browsing. Intended to help prevent phishing attacks, this feature effectively steps in to warn users about links that it deems suspicious. More recently, this feature was added directly to Gmail. Let’s talk about how to enable it… and why you might actually want to think twice about doing so.

What is Enhanced Safe Browsing?

Originally, Enhanced Safe Browsing was a Google Chrome feature, and more or less warned users about links that the browser deemed suspicious in an attempt to help prevent malware, phishing, and other such threats. With email playing such a major part in so many phishing attacks, however, Gmail now hosts the feature natively.

With Enhanced Safe Browsing enabled, all links and attachments will be scanned and compared to Google’s database of known scams and malicious websites—a database that Google updates every half hour.

How to Enable Enhanced Safe Browsing

You’ll need to be logged into your Google Account to do this, and from there, access Security and from there, Manage Enhanced Safe Browsing to enable it. Doing so will activate it in Gmail, as well as any other Google software you use, including Chrome, down to the extensions and file downloads.

This is the big problem we’re concerned about.

Turning On This Feature is Effectively Gifting a Ton of Personal Data to Google

Reviewing what we’ve said thus far, this feature gives Google access to most of what most people use Google’s products for (particularly in the workplace) and insight into what they are being used for. To be fair, Google does claim that this data is anonymized after a short time, but studies have revealed that this anonymization isn’t perfect.

Ultimately, we wouldn’t recommend that businesses utilize this feature as compared to other options, and especially not as a replacement for robust and comprehensive user training and phishing awareness (after all, not all phishing attacks will come through Gmail exclusively), but it is ultimately up to you.

For other ways to help better secure your IT infrastructure, First Column IT is here to help. Reach out to us at (571) 470-5594 to learn more.

‍

How Your Business Can Implement Better Cybersecurity Training Practices

Cybersecurity isn’t the most fun thing to talk about, but it’s still important. This is especially for your employees who are on the front lines, the most likely folks to encounter threats during their day-to-day tasks. Today, we want to cover how your business can build better cybersecurity training practices that can keep your business secure for the long haul.

May 2, 2025

Dark Web Monitoring Shouldn’t Be an Afterthought

There are a lot of sketchy parts of the Internet, but the sketchiest of all might be the Dark Web. Located on a part of the Internet that search engines don’t index and inaccessible to most web browsers, the Dark Web is a place where cybercriminals thrive. It’s a place where stolen data is put up for sale, and if you’re not careful, your business could be next.

April 30, 2025

How to Break the “Who Cares” Mindset

More often than not, you have an employee on staff who rolls their eyes whenever you have to send out another cybersecurity email or reminder. This “who cares” mindset is dangerous and can infect your business in a profoundly disturbing way. Today, we want to get into why this “who cares” mindset is so dangerous and what’s really at stake when you have an employee who can’t get on board with your security policies.

Welcome to the First Column IT Tech Blog